When is Content Marketing Just Content For the Sake of It?

Every so often, I get an email soliciting content creation (read: writing my blog for me.) I do some content marketing work on Writer Access, so I've been behind the scenes on this. I'm familiar with ghost blogging, e-book ghostwriting, and just creating the kind of content that everyone from tax offices to jewelry sellers need to attract…
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Thoughts on Financial Freedom: The Art and Science of Fuck You Funds

Greetings, Toadlets! Nice to return from a post-GDC blackout on social media and my own fiefdom. I chronicled GDC 2016 exclusively at Gamasutra and can't wait to have many more. It's been busy busy busy getting back in the swing of things: current gigs, working on the game, following up on opportunities from GDC, never-ending…
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Toad Tuesdays: Proper Handling of Toads & Other Amphibians

Of the many differences between having a toad versus having a more traditional pet like a dog or a cat, one that stands out is that you need to wash your hands both before AND after you handle a toad. Or any other amphibian for that matter. Whereas with a furry pet, you only need to…
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Are You Confusing Frugality with UNDERINVESTMENT in Your Business?

Day after day, you're probably bombarded by the message that you need to spend less than you earn, stay within your budget, just live within your means. Even though living expenses have spiraled out of control to the point simply affording the basics already equals living beyond your means, the general gist still holds up:…
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Toad Tuesdays: A Scientific Reason I Have Blue Hair

My hair is blue most of the time, as you can see in most of my social media and About page. Sometimes it's green or teal depending on how it fades, maybe purple once in a while if I get bored of blue. It's not just because I think it's a pretty color and cold…
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How the R&D Tax Credit Usually Works for Indie Game Developers

Another tax season is on and March Madness is coming, along with GDC. You've got less than two months to file your individual tax return, and if you run your studio as a corporation, less than three weeks! Have you sat down with a tax professional yet, or figured out what to do if you…
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How do you put yourself out there?

I'm sure you've been told to do just that to grow your following, find better gigs, or going beyond work stuff: finding love and happiness, or that perfect taco. But well, how do you actually put yourself out there? If you're just starting to break into the entrepreneurial mindset, you may have a lot of…
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Toad Tuesdays: Best in Show, Toad Breeds

Just like dogs and cats, there's many different species of toads. They're more or less referred to as species and not breeds but the concept stands. I've frequently been asked what kind of toad Yael is, and according to the herper I got her from she is a Southern Toad or bufo terrestris. But she…
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NYHC Wisdom: The Time is Now to Make Your Own Opportunities

There's this really fucking good New York Hardcore band, The Last Stand, Mike from Inhuman fronts them and they put on a sick show. The songs hit hard and are to the point. One of my favorites is called "Opportunities Lost and Found". The future's ours so let's take a chance! Now, the time is…
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Hey! Do you want to totally kill it at owning a game studio or another creative business but are struggling? Or you just don’t know where to start?

Yes! I want to know all the secrets to totally crushing this!

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